Channel Sales
The Certificate in Channel Sales provides professionals with a comprehensive understanding of the core concepts, frameworks, best practices, and tools necessary for successful channel sales with partners. This program equips participants with the knowledge and skills to drive performance through strategic collaborations with channel partners. By earning this Certificate, individuals can demonstrate their expertise to current and future employers, enhancing their market value and confidence in their channel sales abilities. This program empowers participants to design, implement, and manage effective channel sales strategies, positioning them as valuable assets in organizations operating in a channel-based sales environment. Overall, the Certificate in Channel Sales opens doors to exciting career opportunities in the dynamic field of sales.
We offer the below modules your workforce and to update their skills and knowledge in Channel Sales.
Module 1
Foundations
This is not a templated approach. We know every single buisness and client is unique. We’ll work with you to explore, research and understand your business.
Module 2
How do different partner business models impact on motivation? What different incentive and compensation plans might you use? What non-financial incentives?
Module 3
How can you create a joint value proposition that customers find compelling? What best practice tools can you use for this?
Module 4
Joint Business Plans
How can you create a joint business plan with your partner based on best practices? How does joint marketing planning fit in? How can both parties be held accountable for results?
Module 5
Joint Solution Selling
What does a joint solution selling process look like? How can you help partners differentiate themselves by extending your solutions’ functionality and fit?
Module 6
Module 7
Pipeline Qualification
Tips and tools for best practice qualification of partners sales pipelines. Understanding joint opportunity management, lead management and deal registration.
Module 8
Discover the importance of helping your partners carve out their own niche in a crowded marketplace. Learn about tools to help your partners create an effective market position.
Module 9
Partner Performance
Module 10
Relationships
Master the basics of relationship management and mitigating channel conflict. Learn how to build partner loyalty and strong partner relationships.